Hi, I’m April — a hands-on Art Director and creative problem solver who moves fast and builds things that work.
I’ve spent 15 years shaping brand worlds across beauty, personal care, and consumer goods—balancing strong design craft with clear, no-nonsense creative leadership.

 

I love taking an idea from concept to execution, whether that means drafting a shot list, designing packaging, directing a photoshoot, or jumping into Photoshop to land the final 2%.

My work lives where clarity meets creativity: digital shelf content, social-first storytelling, photo/video production, and brand identity development. I’m known for being fast, organized, and relentlessly solutions-focused—someone teams call when something needs to look great and go out the door tomorrow.

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Above all, I care about creating work that feels intentional, elevated, and genuinely useful to the brand and consumer.
Hands-on maker. Steady leader. Zero fluff. Lots of color.